Worthy Brewing


Clean, Cohesive, and Unmistakably Worthy
Worthy Brewing’s rebrand brought a fresh, cohesive look to one of Bend’s most iconic breweries. The new system pairs bold typography with bright, nature-inspired color palettes and clean structure for instant recognition. From packaging to apparel, every design element celebrates Worthy’s adventurous Oregon roots and its “Drink Up, Dream On” spirit.

Beer Package Design System
Merchandise & Apparel Design
Tap Handle Design
Brewery Apparel Design
Event & Event Space Logo Design

Three cans of North Brewing Company beer in a dark setting, with the front can labeled 'Palisade,' highlighting citrus tasting notes.
Six cans of Northy Brewing craft beers arranged in a row, each with colorful labels indicating different beer varieties.
Two hands holding cans of Northworthy Brewing beer with mountain scenery in the background on the left, and five cans of Northworthy Brewing beer with mountain lake and rocky shore in the foreground on the right.
Left side shows a graphic design with a green background and a can with a straw inside a forest silhouette. Text reads 'Drink Up Dream On' and 'Worthy Brewing' with additional text at the bottom. Right side shows a black hoodie with the same graphic
A glass of beer with a frothy head on a wooden surface, featuring a Worthy Brewing logo, alongside Worthy Brewing's branding and logos for Beermuda Sports Triangle and Farmers Market supporting local.
A black hooded jacket hanging on a wooden hanger attached to the handlebars of a mountain bike. The jacket features a green and black logo of "Worthy Brewing Co." with a hop cone wearing a hat, surrounded by pine trees, and text that reads "Adventure
Two cans of Worthy Brewing beer, one Oktoberfest with a wolf logo and one Resin Double IPA with a mountain landscape, both with labels showing flavor profiles and alcohol content.

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